Lil Empanadas Podcast/Video Series

TL;DR: Let’s embark on the ultimate quest for the GOAT empanada—Lil Nouns style. Picture this: a wild podcast and video series where I wrangle up awesome guests, we chow down on empanadas, and then unleash the official Lil Nouns rating system (big thanks to Lorenzo!). Think lil stars, lil shades, maybe even the dreaded lil trashcan for the empanadas that miss the mark. It’s like Hot Ones, but instead of watching guests sweat through spicy sauces, we get to see them reveal their true selves—one empanada-fueled answer at a time.

What Is This? This is a vibe-packed, culture-mashing content series with two big missions:

Taste Test: Hunt down and rank the most legendary empanadas in Argentina.

Amplify Lil Nouns: Blend Argentina’s flavor and crypto energy with mouthwatering food content to drive fresh eyes and traffic to the Lil Nouns site and socials.

Guests Lineup (as of August 6th):

• Art
  • Duodomusica, winner of lil nouns gg round, art + crypto
• Founders
  • Juan S, Sunday soccer league app
  • Matute, Sofia and Piggywallet

Each podcast will include:

• Feature a unique empanada review.
• An interview with a crypto builder: artist, founder, content creator
• Include a Lil Nouns-themed rating system (stars, thumbs up, trash can, unicorn) guest + Gramajo. *I end all my podcasts with the best snack question, which is why I am leaning on empanadas.
• Lil Nouns logo (not Nouns) watermarked on videos.
• Include a mini-commercial spot that drives viewers to the Lil Nouns website and Discord.
• All videos will be hosted on a Substack page dedicated to the series, which will also house behind-the-scenes content and written reviews. I can do IPFS as well.

Deliverables:

• 3+ high-quality interviews videos infused with empanadas and local culture (30-90 min each)
  • A sneak preview video
• A Substack page to host the series + extras, can do IPFS as well
• Social content to promote each episode. Shorts (5), Long form (1), Medium Preview (1) audio only (1)
• Built-in Lil Nouns awareness in every video
• Giveaway 3 Lil Nouns to audience with burners in person for lil nouns trivia

Distribution:

Lil Porteno series videos will be distributed across multiple platforms to maximize reach and engagement:

• YouTube – Videos will be uploaded to my existing audience on Youtube.
• X – Shared through Gramajo’s personal account, engaging ~1.7k followers with spicy clips and recaps.
• Warpcast – Posted natively to Farcaster’s Warpcast to reach the onchain social crowd (~4k followers).
• Substack – A central content hub featuring all episodes, bonus content, and write-ups for added SEO value and long-form engagement.

Combined, these platforms represent a core audience of 6k+ followers with potential for virality and cross-brand engagement with guests. Each post will include Lil Nouns branding and a clear CTA to join the Discord or learn more via lilnouns.wtf.

Why This Matters:

After reviewing Mike Good’s what makes good content for lil nouns. Food content is evergreen, engaging, and shareable. Content will be in Spanish and English. This project creates a food centric entry point into the Lil Nouns universe by creating fun, shareable content that attracts new eyes and invites curiosity—especially from outside typical crypto circles. Each video will attract serious builder types as well as foodies that ultimately pulls people into the Lil Nouns orbit, directing them to the Discord and site while reinforcing the brand’s playful, internet-native identity. Combined with the Spanish language support, we can have some fun with folks in their native language.

Budget Request: 1 ETH

1. Content Production – 0.55 ETH Filming, lighting, mics and editing
2. Social & Distribution Assets, Shorts, Newsletter – 0.3 ETH
3. Lil Nouns Giveaway – 0.15 ETH Mint and Giveaway 3 Lil Nouns for Audience Giveaways with nouns burners