General Description

ETHBarcelona takes place in Spain from July 5th to 9th. I was selected as a speaker for Nouns during the event, presenting an opportunity to introduce lil nouns to Spanish speakers and build the nounish community in Spain. We propose the first side-event sponsored by lilnouns, talking about lil nouns during the speak, and a full Lil nouns proliferation during this summer week.

GOALS

Build the Nouns and Lil Nouns community in Barcelona, Spain Hold a speak/workshop about Nouns at ETHBarcelona First side-event sponsored by lil nouns in Spain Proliferate Lil Nouns with merchandise and entertaining content in the streets of Spain

WTF ETHBarcelona?

ETHBarcelona is a community-led passion project about the Ethereum blockchain, cryptocurrency, and decentralization that celebrates the community and its values. It focuses on education, innovation, art, and creating positive social impact. The goal is to give people the tools they need to further their knowledge in blockchain technology and learn how to build projects that can make an impact on society.

• Website: https://www.ethbarcelona.com/
• Date: July 5-9, 2023

Speak

The talk aims to onboard new builders to NounsDAO. This time, the theme of the ETHBarcelona event is “solarpunk and lunarpunk”, meaning Blockchain technology, crypto, and web3 are seen as a means to achieve maximum human potential sustainably. We will adjust the talk or workshop to the theme of the event, explaining from my experience how being accepted as a speaker led me to make my first on-chain proposal and build a new community around lil nouns on another continent.

VIDEO HERE: https://www.youtube.com/watch?v=sPpPZeQXHkg

During the talk, we will also project an introductory video from @nounish, discuss the ideas that have been created in Nouns, the subdaos emphasizing lil nouns, and finally leave a nounish impression on the audience to encourage them to start creating with Nouns.

Problem:

We have identified a problem that we seek to solve with this proposal. Few people in Spain know about Nouns (consequently about lil nouns) even though there’s a great creative and technical potential to start building.

Solution:

Awaken a lil nounish spirit in the communities of Spain, through the speak and activities described in the next sections

Lil Side-Event

Prior to ETHBarcelona, crypto communities in Spain like @CryptonikasDAO, @DoinGud, @ShapeShift, and more will host a beach party called “NOT YOUR BIKINI, NOT YOUR ETH”. Nouns have been invited to participate as a sponsor. If lil nouns are a sponsor, the lil noggles will be on the event flyer, featured in the visuals, providing free access to the Nouns community and doing a lil activation giving away merchandise.

Merchandise

Throughout the 7 days, we aim to distribute lil merch, both at ETHBarcelona, at the side-event, and during street activities. A total of 100 T-Shirts + 2000 stickers will be distributed The sticker and T-Shirts designs will feature 4 lil nouns with a summer theme. We will wear these T-shirts throughout the week.

We will also give away 3 POAPs created by the nounish artist who won the comic contest in the lil prop house, @kimmydeuk. These will be given away during events and in activities. The POAP designs will be shared in the lil nouns Discord.

On-Street Dynamic

We will carry out a fun dynamic in the street, approaching non-crypto-web3 people with random questions such as “do you know what web3 is?” “do you know what lil nouns are?” conducting interviews, taking pictures of the entire process. We’ll bring along the classic noggles from nounworks.wtf to ask them “would you take a photo with these glasses?”

The content will be published on social media like TikTok, Instagram, and Twitter, with the goal of proliferating lil nouns beyond the event. We will also be giving away merch and sticking stickers on street walls. The content can be found on our personal accounts and on The Noun Square in Spanish social media accounts, where the lilnouns accounts will be tagged.

• Instagram: https://www.instagram.com/thenounsquaresp/
• TikTok: https://www.tiktok.com/@thenounsquaresp
• Twitter: https://twitter.com/TheNounSquareSp

The video format will be vertical. We’ll combine IRL photography with Lil Nouns GIFs. We will have the support of @graphicography_ in the video editing. We will send the IRL activation content to be combined with funny animated lil nouns (wait for it), featuring iconic traits of active lil noun members and the community representative.

Attached you will find a couple of videos made previously by us, the first being a compilation of photographs taken in the course of a month. These may also be found on @nounworks’s Instagram. The second is an activation at Hackaton Universitario de México. Via this proposal, we seek to innovate by including gifs and activations on the street.

Video I: https://www.tiktok.com/@thenounsquaresp/video/7222349018926435589 Video II: https://www.tiktok.com/@thenounsquaresp/video/7199801903927020806

Budget

To make this a reality, we have considered in the budget: 1) sponsor costs, 2) merchandise, 3) travel costs and expenses, 4) designs and video edition. The budget was calculated in EUROS, converted to Dollars, and then equivalent to ETH at the rate of 1850 USD when preparing the budget.

*Costs are approximate

Impact

The execution of the proposal will have an impact on Nouns as well as Lil Nouns, as it’s the first time that a Nouns proliferation is proposed in Spain and participation in one of Spain’s most important Web3 events. The results will reflect in the birth of a new lil nouns community, with creative ideas proposed to the DAO, participation in auctions, and an IRL nounish feeling experienced by the future generations of builders who will be onboarded.

The outcomes expected from this proposal are as follows:

• Onboarding +500 builders during ETHBarcelona
• An active community of nouns and lil nouns in Spain
• Content with the potential to go viral on social networks that proliferate lil nouns
• New lil nouns proposals on-chain and in the prop house (local meetups, art, technology and more)

Additionally, we plan to connect with 𝘿𝙤𝙞𝙣𝙂𝙪𝙙 communities, blockravers, cryptonikas and nifty club as they are key in the blockchain ecosystem in Spain and worldwide. A dream team will be organizing the side event, whereby lil nouns, as the main sponsor, will induce everyone to talk about the nouns party during ETH Barcelona.

Who is proposing this?

@leobunster - Active member of Nouns Amigos, experienced in hosting IRL events in Latin America such as Colombia, Mexico and local activations, currently building the permissionless version of The Noun Square in Spanish (TNS in Spanish)

@blakneit - Active member of Nouncil and Nouns Amigos, has written over 120 articles on Nouns in Spanish and English, creator of newsletters like Lil Nouns in Spanish (Noticiero Lil Nouns) and The Noun Square Summaries (@squaresummaries), currently resides in Barcelona

@tomketal - Community Builder Doingud, Artist Relationship Manager Bueno Art, Community Champion Algorand Spain, ETHBarcelona Comms Lead. Experimental artist with a passion for how art and culture can create a better world.

@gi_chacon - Software Engineer, n&w s3 Ereval @_buildspace, founder of @cryptonikasdao a women led community and public good organization that empowers the Latin American (LatAm) community through educational content, disruptive technology solutions, and a strong focus on connection and fun.

@jojoliciosa - Web3 Marketing + IRL events, collaborator of Lens AI, Member of The Gallery DAO , Community lead for @shapeshift_es and co-founder of @cryptomurals

Deliverables:

• Photo album
• +8 shorts videos of the activation (IRL + GIFs) - Interviews during the event and before
• Recap in a Twitter Space with the Spanish communities
• Report of activities added to the Lil Nouns Discord

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