By: noun426 & 587

tl;dr

Create the first Noun’s branded Fast Moving Consumer Goods (FMCG) that can be sold at almost all types of retail outlets to increase brand awareness. Nouns Wet Wipes will become a permanent item in the market after this initial investment of USD 19,050.

Overview

Nouns Wet Wipes!! It defends (Against bacteria & viruses)!! It protects (Against bacteria & viruses)!! It moisturizes (Dry skin)!! Now it also spreads (The Nouns Brand) !!!

Goals

1. Bringing Noun Wet Wipes to the masses, one pocket at a time!
2. A thoughtful token to be given out during events.
3. Inexpensive way of marketing the Noun’s brand to the public.
4. After initial investment into print drums, the wet wipes can continuously be produced at a low cost, increasing Brand Awareness perpetually.

Details

Nothing beats the branding effect of a product that one carries around all day. Using these wipes will remind you of the Noun brand no matter where you are. Having these Nouns Wet Wipes sold near the checkout counters will definitely have an impact on brand awareness. With our custom eye catching wrapper, you just can’t miss it!

Distribution to Nouns DAO Events

40 cartons of the wet wipes will be reserved for the events Nouns DAO has committed to attending (example: PROP 206) as well as future events that require merch to be given out. We will collect USD 5000 as shipping for this purpose, any leftovers will be returned to the DAO. If there’s a shortfall, the event organizers can pay the shipping to get it.

Back of wrapper

Specifications

Each pack will consist of 8 pcs of fragrance-free antibacterial wet wipe. Wipes size: 150mm x 140mm Wet wipes manufactured are certified GMP ISO 22716:2007 & QMS ISO 9001:2015 12 packs in a box and 12 boxes in a carton. Each carton contains 144 packs of wipes (8pcs) MOQ for each run is 150 cartons.

Costing

1. Design & marketing cost -------------------------------------- USD 1,200
2. Print drum for nouns sticker design (one-time cost) ----------- USD 1,000
3. Custom wet wipes wrapper print mold (one-time cost) -------- USD 4,500
4. 150 cartons of wet wipes (USD 49 per carton) ----------------- USD 7,350
5. Shipping to 20 events around the world (2 cartons each) ------ USD 5,000

Total USD 19,050 ~ 11 ETH (USD 1760 per ETH)

Team Remuneration

We will leverage on our extensive retail network to sell off the remaining 110 cartons of wet wipes as our first lead magnet and also to create exposure to our future Nouns-branded FMCG products.

Our team will take the net proceeds (after deducting warehousing, logistic and distribution costs) from the sales of the 110 cartons (40 cartons reserved for events) as remuneration. If we don’t sell, we don’t get paid!

Future orders of this current design Noun wipes will cost significantly less as we already have the design and mold for the packaging. Should anyone require more Noun Wipes #426, please contact us.

Who are we?

Noun 587 is a pharmacist by training, entrepreneur at heart. Started his own practice in 2015, grew and expanded the business before selling it off in 2022. Experience in retail and analysis of FMCG products.

Noun 426 - Crypto enthusiast, NFT Lover, Strong believer in DAOs. Currently working as COO of a retail chain.

Our experienced FMCG team will design and print custom stickers and packaging for Noun Wipes, in a series of different designs (depending on uptake rate of the first batch). Manufacturing will be done by our vetted local manufacturer in Malaysia according to their MOQ (Minimum Order Quantity).