Nouns DAO

Updates: we significantly cut the budget again, from $65k to $42,069. We cut pizza cost from $55k to $26,069 and kept our Nounish activation budget ($16k) the same. This will support Nounish parties in 50 cities.

Incorporating feedback to find additional ways to onboard to Nouns (at no additional cost), we’ll do a governance activation with Nouns Builder and encourage Nounish captains to participate in a collaborative Noggles art piece. To make sure Nounish SubDAOs are still highly involved in the global event, we’ll coordinate with them separately to fund their activations.

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On May 22, 2025 (Bitcoin Pizza Day), PizzaDAO will organize our fifth annual Global Pizza Party. This year, we’re bringing the party to 420 cities across more than 100 countries, expecting a combined total of over 25,000 guests worldwide. That’s nearly double the size of last year’s event, which took place in 200+ cities across 80+ countries with over 15,000 guests. Here’s 2024’s map:

We invite the global Nouns DAO community to join our celebration for the third year in a row, continuing to make history together and building on what we’ve learned collaborating on proposals 284 and 522. The $42,069 requested will go towards buying pizza, supporting Nounish Captains, and sending Nounish party kits all over the world.

🤝 Why Nouns DAO + PizzaDAO?

Pizza is a noun, after all. We show the world that you can put any noun in front of DAO and build towards everyone’s idea of what a DAO for that noun would be. Together, PizzaDAO and Nouns DAO remind everyone that strangers can come together through the power of memes, the internet, and the blockchain and make wonderful things happen.

Nouns DAO + PizzaDAO:

PizzaDAO Governance Crew votes regularly in Nouns governance with Noun 292, serving as a portal into Nouns for PizzaDAO’s community.

👋 Who are we?

We are a global community of builders, pizza enthusiasts, creators, collectors, artists, and rebels who believe in using crypto to make the world a better place.

PizzaDAO is made up of new entrants to the industry as well as crypto veterans, including Nouns DAO members, CryptoPunk holders, Gitcoin KERNEL Fellows, and builders of all kinds. This unique mix makes our events ideal onboarding environments. Today, PizzaDAO alumni work on countless other projects in the crypto space, a direct result of our commitment to education and fun!

Learn more about PizzaDAO in this video:

🌐 Our Impact

To date, PizzaDAO has given away over $1,000,000 worth of real, edible pizza in more than 80 countries and built a global community thousands strong. You might have shared some pizza with us during previous global pizza parties, at our crypto conference side events, or at one of the many smaller events we’ve supported. We’ve thrown four global pizza parties, organized 42+ crypto conference side events, and built strong partnerships with many organizations across the onchain ecosystem.

Some numbers:

• Over 300,000 slices served
• Over 500 pizzerias supported
• Presence in 80+ countries
• Thousands of people onboarded to web3

🍕 Our Model

PizzaDAO came together in February 2021 with 314 contributing artists to create the generative pizza NFT Rare Pizzas and throw a Global Pizza Party with the sales proceeds.

Our long-term goals are to make the global pizza party mainstream, tokenize pizzerias and pizzeria real estate, and build an open source pizza francheese.

Look beneath the hood of our pizza party planning by visiting:

• cities.pizzadao.xyz (list of cities where events will be hosted)
• host.pizzadao.xyz (guide for event hosts)

and beneath the hood of PizzaDAO by visiting:

• crew.pizzadao.xyz (our working groups)
• • PizzaDAO Governance Crew has a lot of fun voting in Nouns DAO during its calls on Mondays 4:30pm EST!
• manual.pizzadao.xyz (our SOPs)

⌐◨-◨ 🫡 Nounish Coordination

The past two years, PizzaDAO coordinated our Nounish Global Pizza Party activities internally. This year, as we continue to scale, we’re bringing on Mono as a dedicated central organizer for all the Nounish activity around the day.

⌐◨-◨ 🚚 Nounish Distribution

In our last proposal, we promised to deliver Nounish gear to 16 cities for 2024. We way over-delivered on this: we sent Nounish kits to 53 cities! Each city received some combination of Big Shot’s Plastic Noggles, Pins, and Toys, Big Shot’s Paper Noggles that we received as part of Prop 334, and Motivate’s Plastic Noggles.

Big Shot’s Lo-Fi Noggles and Plastic Noggles make for great group photos and Motivate’s Plastic Noggles and Big Shot’s Noggles Pins offer the longest-term return as recipients tend to wear them again at future events. This year, we’ll focus on distributing Big Shot’s Lo-Fi Noggles and other Nounish gear to the largest events and Motivate’s Plastic Noggles and Big Shot’s Noggles Pins to the others. Full details in the budget section at the end.

⌐◨-◨ 🫂 Nounish Community

As part of 2024’s proposal we funded Nouns Breakers to perform, Nouns E-Sports to set up gaming stations, a Prop House for Africa’s events, and a Nounish art contest on Nifty.ink (this one below was our favorite):

This year, we’ll work with Nounish SubDAOs to fund their own activations within pizza day:

• Gnars DAO: We’ll do a competition for skaters to olly pizza boxes at our events, like Vlad did in this video from ETHDenver 2024.

  

• Nouns Amigos: Local members will organize Nouns Amigos trivia at events all across LATAM.

  

• Nouns Builder: As an educational experience, we are going to launch a Nounish DAO using Nouns Builder and airdrop governance tokens in this new DAO to all our party attendees. Individual cities will then submit props and have all holders vote on their favorite. The idea is to both introduce the Nounish DAO mechanism while distributing funds to sponsor activations after Pizza Day to continue the fun.

• We want to have many other Noun communities and projects at the pizza parties and are in touch to define their collaboration: Lil Nouns, Public Nouns, Yellow Collective, Nouns Brasil, Based Nouns, Kendama DAO, pNouns, Nouns Malaysia, Nouns Singapore, and Nouns Craft.

Nounish Captains:

We’re bringing on dedicated Nounish Captains for as many cities as we can. Nounish Captains commit to:

1. Steward the Nounishness of their party
2. Make a short Nounish announcement
3. Be a Nounish ambassador at their party

We have 42 signed up so far, but we’ll sign up more as the party approaches. If you want to help lead the Nounish efforts in your city, get in touch! ⌐❤-❤

• Abuja, Gnericvibes
• Austin, willywonka
• Bagolino, Fattybuthappy
• Bogota, Dani B
• Boynton Beach, Mike Good
• Brussels, Carlos Melgar
• Buenos Aires, Pauher
• Buzios, Ricky Day
• Cali, Nadiecito
• Chicago, sqx
• Delhi, Nikhil
• Denver, Brett Draws Stuff
• Guatemala, Indeus
• Hanoi, Sasquash
• Hong Kong, Coral Orca
• Kampala, Davin Oyesige
• Kuala Lumpur, Voadz
• La Paz, cecisakura
• Los Angeles, Creatress + Andrea Lomelin
• Maullin, Atcamo
• Medellin, Platohedro
• Melbourne, Bones
• Mexico City, Mono + Feru + Goya
• Mumbai, Karishma
• Numazu, Tagawa
• NYC, Bixbite
• Oakland, Gramajo + Wylin
• Phoenix, 0xJoshua
• Portland, MetaMu
• Portugal, Greta Gremplin
• Quetzaltenango, DnznJuan
• Salama, Mart
• San Diego, Lorenzo
• San Francisco, Rachel
• Santiago, Menta
• Sao Paulo, blessskateshop
• Sapporo, Hiro
• Sevilla, Adesu
• Singapore, Wide Eye Karl
• Swansea, Cardno
• Toronto, Toady Hawk
• Vancouver, Symbiotech

We’ll maintain this list in this spreadsheet in case it’s useful for future Nounish activations.

🌱 Outcomes

• Nounish community members all over the world meet each other IRL at events in their own cities.
• Nounish organizations recruit new members and fans by activating within our events.
• We promote Nouns and the outcomes of past Nounish proposals to the 25,000+ IRL attendees, in our livestream, and on socials.
• When people ask, “What does Nouns do?”, “sponsors a global pizza party” can be part of the answer.
• We distribute Nouns merch all over the world.
• Lots of photos + videos of people having fun wearing noggles
• The Global Pizza Party dominates the timeline in May.
• • Here’s a sheet of posts from May 2024 adding up to over 1M total impressions (thanks Lorenzo for helping compile!)
• We get a list of thousands of attendees’ emails to follow up with campaigns from Nouns DAO (explicit opt-ins).
• We deploy a Nounish DAO built with Nouns Builder, airdropping the voting tokens to party guests’ wallet addresses.

💰 Budget: $42,069

The spending below will support 50 cities as part of our Global Pizza Party which will take place in 400+ cities across 100+ countries with over 25,000 guests worldwide.

• Pizza: $26,069
  • At approximately $25/pizza this will cover 1042.76 pizzas, feeding 4,000+ people.
• Nounish Kits: $12,000
  • These will be distributed to cities based on attendance in order to maximize party nounishness across the world.
  • 1,000 Red Plastic Motivate Noggles: $6,000
  • 200 Big Shot Noggles Pins: $800
  • 300 Big Shot’s Lo-Fi Noggles: $900
  • 100 Big Shot Plastic Noggles: $1,200
  • Shipping: $3,100
• Nounish Captains’ Supplies: $2,500
  • We’ll allocate this budget towards our Nounish captains to support Nounish activities or props at their local events.
• Nounish Coordinator: $1,000
  • Mono will be responsible for making sure all the Nounish deliveries and activations go smoothly.
• Nounish Editor: $500
  • ii_cable_ii will compile Nounish footage and produce a video highlighting the Nounish presence at Global Pizza Party 2025. He also made this awesome video from Melbourne’s event last year.

🖋️ Oversight

Funds will be distributed to PizzaDAO.eth (PizzaDAO’s multisig) and supervised by:

• Snax
• Prof Werder
• Mono
• Wylin
• Sasquash