Krause House

Connecting Esports to Education

Author: JaTaRo#7949

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ELI5 (Explain it Like I’m 5) Project Value-Add

This is a Krause House brand awareness opportunity during a two-day in-person and virtual experience in Columbus, OH focused on professional development, health and wellness, high school student engagement and career opportunities in esports and Web3.

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Requested Budget:

$20K (100% to the organization, no compensation for work required)

Includes full day tournament and workshop:

• Full brand immersion within the tournament broadcast and within all marketing assets.
• The gaming community supports brands that support them.
• There is also a $10K, $5k and $2K option.
  • $10k presenting sponsor
    • Brand integration within the tournament broadcast and presenting sponsor of tournament
    • Brand name integrations into event title and logo
    • Brand integrations into all marketing assets (social posts, live-stream, etc.) Product placement opportunities (shoutcaster & participants live streams)
    • Live host mentions, with taglines Integrated logo placement over gameplay 15-30 second commercial inventory during live-stream
  • $5k supporting sponsor
    • Integrated logo placement over gameplay and screen overlay 15-30 second commercial inventory during live-stream Logo placement in select supporting marketing campaigns
  • $2k sponsor-a-school: As a school sponsor KH will provide registration for 5 educators or school representatives.
    • 5 registrations
    • Credential branding (i.e. sponsored by x)
    • Program branding
    • Social media announcement post Event sponsor mention

How will funds be used?

• Brand name integrations into event title and logo
  1. Example 1
     • 60% to team leads
     • 40% to other contributors (anything unused will not be spent)
  2. Example 2
     • $5000 USDC to contract specific deliverables
• Brand integrations into all marketing assets (social posts, live-stream, etc.) Custom in-stream feature i.e. ‘Highlight of the Night, brought to you by…’
• Product placement opportunities (shoutcaster & participants live streams)
• Live host mentions, with taglines Integrated logo placement over gameplay 2, 15-30 second commercial inventory during live-stream Presenting sponsor of prizes/scholarship

How will funds be managed?

1. Jerry Jataro#7949 will act as team lead and submit funding to Levels Unlocked on behalf of the team.

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Team

• JaTaRo#7949 and anyone else that would like to participate.

Project Details

On Friday, October 14th at Game Arena in Columbus, OH I will be one of the panelist speakers at “Connecting Esports To Education” event discussing the opportunities, benefits and challenges of launching an esports program at an eschool. Additional topics of this event include but not limited to:

• Esports Industry Overview
• Digital Wellness
• Social & Motional Intelligence
• Esports & Education Intersections
• Web3: The Metaverse
• STEAM & Gaming
• Professional Gaming
• Careers in Esports
• Scholarships & College/Universities
• Women In Gaming

On Saturday, October 15th there will be an afternoon virtual tournament of NBA2K, Madden, FIFA and/or Rocket League.