Bulls on the Block

ABSTRACT

The ApeCoin Rewards App will be available on iOS, Android, and as a web app and is designed to reward ApeCoin and BAYC holders with a range of rewards and benefits, while also providing visibility to MADE BY APES licensees. Holders who have at least one ApeCoin or a BAYC/MAYC are eligible for exclusive rewards. The app offers the ability to access POAP NFT drops, multimedia promotional content from partners, industry event promotional opportunities, as well as discounts and special offers in collaboration with Made By Apes licensees and at participating retailers across the US and Europe, both online and in real life (IRL). This emphasis on rewards and benefits aims to deliver continuous value and enhance engagement within the ApeCoin community and grow the awareness outside of Web3.

There’s no cost for users to use any feature of the app. The app is free to use and has the ability to gate content and rooms (Discord call them channels) via integration with WalletConnect.

BENEFIT TO APECOIN ECOSYSTEM

The ApeCoin Rewards App directly supports the ApeCoin ecosystem by enhancing token utility and engagement among holders. By offering exclusive rewards, discounts, and promotional content, the app incentivizes the holding and use of ApeCoin, potentially increasing demand and value. It aligns with the APE Community’s core mission of fostering a vibrant community of creators and innovators in the web3 space by providing a platform that rewards creativity, participation, and loyalty. Furthermore, by integrating with MADE BY APES licensees, the app promotes visibility and collaboration within the ecosystem, embodying the values of boldness, equality, transparency, collective responsibility, and persistence. The next stage would be to talk more formally to each of these licensees regarding their potential participation in the program.

OVERALL COST

The total budget for the ApeCoin Rewards App is £240,000 (approximately $288,000) for the first year (£144,000 for platform operation, and £96,000 for account management).

The funding term is 12 months; the author may submit a follow-up AIP should the project require further funding. This includes development, maintenance, partner onboarding, and marketing efforts. Costs will be paid quarterly, with the first payment due upon project initiation.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-398-apecoin-rewards-app/21565

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.